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Different Tree

3/8/2014

A carpenter and his associates were travelling through the jungle in search of necessary raw materials to build a large wooden building. They saw a giant tree; five men all holding hands could not encompass its girth, and its crown reached almost to the clouds.
Some of the associates said gleefully: "By cutting it down, we don’t need another tree."
The master carpenter said: “We can’t cut it down. This is a thick and tall tree and we have not suitable equipments to cut it down.”
One of the associates asked: “Such a big tree and no use to anyone?!”
The master carpenter said: “you’re wrong. If it had been like all the others, we would have cut it down. But because it had the courage to be different, it will remain alive and strong for a long time yet.’

Training tips of tale:
You must be different to compete with your competitions in the same type of position as you. It means that you should select the differentiation strategy.

Source of story: Service Development Company of Spring Management
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